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About Us
Visibility That Fits Real Childhood
Every journey, no matter how small, is an adventure. That’s why we create products that make visibility feel natural, comfortable, and stylish. With smart LED lights, reflective details, and neon accents, kids feel unique, modern, and, most importantly, more visible.
Whether it’s walking to school, heading home on a grey day, biking with friends, or exploring new experiences, MY LITY is designed to bring confidence and added visibility to everyday routines.
Our mission is simple: to make visibility intuitive, empowering, and part of everyday life.
Because our mission isn’t just to support visibility, but to give them wings to move freely, while you enjoy the peace of mind knowing they’re easier to notice.
MY LITY: Where visibility becomes freedom.
Our Story
I’m Carla, a mum of two school kids, and like many other parents,
I am concerned about the visibility of our kids on the road.
The idea for MY LITY began on a foggy morning when I walked my kids to school. The drizzle blurred everything—the streets, the cars, even my peace of mind.
As my youngest ran a few steps ahead, I realised something chilling:
If I could barely see them, how could a driver?
That moment changed everything. I wanted to create a solution, not just for my family, but for every parent who worries about visibility on busy streets.
I started MY LITY to design visibility-focused gear that kids love to wear and parents feel good about choosing.
Because as parents, we can’t always walk beside them, but we can still help them to shine bright, be seen, and stay visible.
Carla Fernandez
Founder of MY LITY
Our Supporters
